After testing multiple thumbnail directions, the final version came from simplifying the message and using red to clearly highlight the core hook. Locking in the final text and color treatment created a stronger visual hierarchy — and helped drive stronger click-through and overall growth.
This thumbnail went through several iterations before I landed on the final version. The key improvement was refining the text to be clearer and more specific “Electrostatic Fusion”. The circled point in the analytics shows when I updated the thumbnail with that change — and when view velocity and growth significantly increased.
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I approach YouTube strategy from an editor’s point of view, focusing on how story, clarity, and pacing shape viewer understanding. A big part of my work is helping simplify complex or technical topics into something engaging and easy to follow without losing depth or accuracy.
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Yes — whenever possible I use YouTube’s A/B/C testing to run multiple thumbnail variations and sometimes multiple rounds of tests. I’m usually testing clarity, contrast, text framing, or subject focus to see what people actually respond to, not just what looks good creatively.
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I help with overall channel direction, video ideation, and packaging — from shaping video concepts to refining titles, thumbnails, and story structure to improve performance and audience retention.
